Shell Energy faces a £1.4m fine imposed by telecom regulator Ofcom for a serious breach in communication service rules. Over 70,000 customers weren’t correctly notified about end-of-contract and best tariff options, a grave misstep underscoring the importance of clear, timely communication in service provision. Substantiating the matter, some customers were even misinformed about costs post-contract, leading to unwarranted overpayments.
When it comes to digitization strategies, providing superior customer service is paramount, a concept particularly relevant in the telecom field. Saudi Telecom Company (stc), underlines this belief by revitalizing its customer experience through a strategic collaboration with Huawei. Transforming its big data platform into a Customer-Centric Platform (CCP), offers a unified view of customer data, leading to enhanced marketing segmentation and customization. Improved efficiency and data value are already showing dividends with marked reduction in customer churn and accelerated return on investment.
OneWeb, a Eutelsat entity, gained India’s coveted regulatory endorsement to usher in its satellite broadband service, evoking enthusiastic response from Eutelsat’s co-chair, Sunil Bharti Mittal. This development signifies a new era for India’s internet coverage in line with the Prime Minister’s digital vision. However, a crucial spectrum allocation by the government awaits, making OneWeb’s journey not entirely smooth sailing. An array of procedural and regulatory hurdles demands navigation, alongside competing market perspectives delaying the process.
Nokia, the renowned network equipment manufacturer, recently joined the Ultra Ethernet Consortium (UEC). Anchored by the Linux Foundation, the UEC fortifies Ethernet technologies to satisfy the escalating requirements of AI and high-performance computing. With members such as AMD, Cisco, and Microsoft, the consortium seeks to equip Ethernet with more advanced networking functions, while maintaining its simplicity and affordability.
In a strategic move to meet the escalating demands of the 5G era and burgeoning broadband connectivity in India, Nokia has joined forces with Bharti Airtel for a significant overhaul of the optical network infrastructure. The project aims to deliver ‘massive capacity,’ enhanced reliability, and cost efficiency for enterprises, operators, and hyperscalers in the region.
Japanese telecommunications giant NTT Docomo is set to revolutionize its commercial network with the adoption of Nokia’s Open RAN compliant 5G AirScale baseband kit. The comprehensive deployment includes both Centralized Unit (CU) and Distributed Unit (DU) software, emphasizing Nokia’s industry leadership in the mobile communication sector.
In a bid to level up its national network capabilities, Swisscom has partnered with Nokia to breathe life into its Next Evolution Wavelength Transport Optical Network (NEWTON). This cutting-edge network is designed to deliver high performance, cost efficiency, and an elevated customer experience. Amid the increased demand for robust support from remote workforces to cloud computing, Swisscom turned to Nokia’s comprehensive range of optical networking solutions, a move that saw a significant upgrade which included the launch of 22 backbone sites and 560 metro sites.
Following an infamous network outage at Optus, CEO Kelly Bayer Rosmarin chooses to resign, leaving implications of disagreement over the cause behind the outage. The issue originated from a software upgrade in the international peering network, STiX, owned by Singtel – Optus’s parent company, sparking debate on whether it culpable for the interruption.
China’s “dual carbon” mandate is reshaping data centers, creating an eco-conscious equilibrium between robust computational power and sustainability. Consider China Mobile’s Hohhot data center, built with Huawei, melding massive computational potential with cutting-edge energy-saving technologies.
In the dynamic realm of modern business, meeting customer expectations is a challenge. Unified Communications (UC) addresses this by integrating diverse communication tools into a cohesive platform. This article explores UC’s benefits, such as omnichannel experiences, personalized interactions, real-time responsiveness, enhanced collaboration, employee mobility, seamless integration with applications, and leveraging data analytics for continuous improvement. UC transforms the customer journey, fostering satisfaction, loyalty, and long-term success in the competitive business landscape.


