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CIRCULAR ECONOMY

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Vodafone and WWF have announced a new relationship that will advance the communications company’s net-zero goal for 2040, while enhancing the circular economy through the collecting and recycling of smartphones. The program is a component of Vodafone’s three-year alliance with WWF, with initiatives being focused on assisting customers to make more environmentally friendly decisions.   The “One million phones for the planet” campaign went live on November 22nd, 2022 in support of Vodafone’s circularity and net-zero goals. The new project contributes to Vodafone’s goal of reusing, reselling or recycling 100% of its network waste. Additionally, it will accelerate progress toward the company’s flagship net-zero goal.   Customers in Europe and Africa will be encouraged to trade in their outdated mobile devices for repair, refurbishment or recycling. Vodafone will donate £1, or the equivalent in local currency, for every phone collected as a contribution to WWF conservation projects all across the…

One of the most important lessons society has learned from being stranded at home and unable to travel during a pandemic, is that once carbon emissions fall, the benefits materialize remarkably quickly. What have telecommunications providers learned during this time? That due to the staggering demand for digital communications at this time, the global telecom infrastructure has been forced to consume more energy than ever before, increasing the carbon footprint.   In addition, as consumers become more conscious of their impact on the global environment, the demand for more sustainable goods and services is stronger than ever. With this in mind, telecommunications companies are rolling up their sleeves and getting to work in order to reduce their environmental impact. But is achieving sustainability in telecoms a realistic mission? Although the telecommunications industry is not the first to come to mind when discussing emissions or greater sustainability, this sector does account…