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E-COMMERCE

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Clickatell, a mobile messaging and chat commerce pioneer, has introduced the world’s first Chat Commerce Platform as a Service (CCPaaS), which enables companies to capitalize on chat commerce opportunities. The new platform enables businesses to communicate, connect, and transact with consumers over existing messaging networks. The CCPaaS platform allows for comprehensive, authorized commerce experiences within popular messaging environments including WhatsApp, Apple Messages, SMS, and USSD. This latest Clickatell product will help businesses stay ahead of the conversational commerce trend and help them capitalize on the potential that chat commerce brings to the market. Through the simplicity of texting, the platform enables relevant, in-context brand experiences and secure payment possibilities. Businesses may do business on the world’s most popular messaging apps, saving time, money, and increasing customer satisfaction. Clickatell’s CCPaaS is also the first SaaS solution to enable secure payment processing through integration with key payment gateways, allowing…