Global IT spending is projected to reach an impressive $4.7 trillion by 2023, a significant portion of this being credited to the 14.5% increase in software spending. Interestingly, Gartner highlights that generative AI, despite its transformative potential, doesn’t significantly impact current IT spending. Embraced slowly via upgrades to existing systems, generative AI isn’t seen as a disruptive, but as an added benefit. Moreover, the rise in software expenditure aligns with organizations aiming for operational efficiency, often through resources like ERP and CRM applications.