Reliance Jio’s JioAirFiber, the breakthrough fixed-wireless access service, not only offers high-speed broadband at competitive prices, but also ventures to facilitate digital entertainment with a complimentary set-top box. With ambitions to reach 100 million customers across India, Jio appears poised to disrupt the market yet again, closely mimicking its successful 4G network rollout. Its competitors watch with bated breath, poised for an impending shake-up.