By 2026, the global market for A2P SMS is expected to be worth $74.7 billion. The rising usage of customer and employee engagement by large and medium-sized businesses around the world is expected to fuel this growth in the global market. A2P messaging, also known as application-to-person messaging, describes any type of traffic in which a person receives messages from an application. This type of communication is often referred to as professional or enterprise messaging, and generally consists of one-way messages that do not require a response. Given that over 98% of text messages are opened, A2P messages are very likely to be read, providing businesses with a cost-effective option for improving customer interaction. A2P SMS is used by a wide range of companies and industries to send messages to customers, including banking notifications, marketing notifications, two-factor authentication SMS authorizations, automated booking confirmations, as well as to deliver…
Vodafone and Iliad are in negotiations to merge their respective businesses in Italy. Such a merger would provide advantages for both corporations in one of Europe’s most competitive…
A softphone is a device-agnostic software application that provides a digital phone interface, allowing users to make and receive phone calls over the Internet. Softphones improve staff availability…
Vantage Towers partners with Mowea Vantage Towers, a subsidiary of Vodafone, has formed a strategic alliance with the Berlin-based start-up Mowea to power towers with renewable energy. Vantage…
T-Mobile has announced their collaboration with CTIA, the wireless industry association, to create best practices for new and improved Caller ID features for corporations. Businesses and organizations will…
Telefónica Tech and Grupo Álava have announced a collaboration to work on a predictive maintenance solution. This partnership will provide industrial companies with an advanced data platform that…
DIDWW, a leading global provider of virtual phone numbers to operators and businesses all over the world, has further expanded the coverage of its two-way SIP trunking services…
AWS announces 3 new Local Zones AWS has announced that AWS Local Zones in Atlanta, Phoenix and Seattle are now generally available. Customers in these three metro regions…
BT and ABB, a Swedish–Swiss multinational corporation specializing in robotics, power and automation technology, have announced a collaboration to upgrade the latter’s globally managed communications infrastructure to new…
Robocalls threaten people’s privacy and tarnish the reputation of the telecoms industry by subjecting subscribers to unwanted and intrusive telemarketing and scam practices. In 2021, American customers received…
