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Comcast is revolutionizing the world of telecommunication by introducing prepaid options under its new ‘NOW’ brand. The lineup, including wireless, fixed broadband, Wi-Fi and streaming TV, aims at maximizing affordability and ease of use. Despite Broadband being less explored due to required installation process and risk factors, Comcast’s ‘NOW Internet’ is geared towards the prepaid segment, including user-friendly design and affordable rates.

In a dynamic year for the cable industry, Comcast took center stage with the successful launch of DOCSIS 4.0, surpassing its commitment to be in the market by the second half of 2023. Unveiling a groundbreaking symmetrical multi-gig service boasting speeds of up to 2 Gbps, Comcast initially introduced this innovation in Colorado Springs, followed by Atlanta and Philadelphia. While plans for a nationwide DOCSIS 4.0 rollout in 2023 are in the pipeline, specific markets remain undisclosed.

In a bold move set to enhance its spectrum capabilities, T-Mobile US is poised to acquire Comcast’s 600 MHz frequencies, in a deal worth up to $3.3 billion. With 39 million subscribers potentially impacted, this decision reconfirms T-Mobile’s commitment to streamlining its 600 MHz range, especially in key US cities. It’s worth noting that despite the ambitious agreement, Comcast retains the rights to exclude any licenses before completion. The deal serves both parties well, promising to augment T-Mobile’s already substantial frequencies and refresh Comcast’s spectrum focus on high traffic areas.

T-Mobile has engaged in a marketing campaign called “Make Xfinity Your Ex” that aims to convince Comcast Xfinity customers to switch to T-Mobile’s fixed wireless access (FWA) 5G Home and Business Internet service.   As part of the campaign, a T-Mobile billboard truck has been driving circles around Comcast’s headquarters in Philadelphia for 25 hours, playing a video that highlights Comcast’s price hikes over the years.    In addition to the billboard truck, T-Mobile is offering its FWA 5G service for $25 per month, not including taxes and fees, with a qualifying voice line for a limited time, and is giving Comcast Xfinity customers up to $750 to break their contracts.   The campaign is a direct attack on Comcast, which is set to raise prices on its TV and internet services, with an average rate increase of 3.8% for customers nationwide starting December 20. This follows a rate hike…