Global smartphone shipments saw a notable 7.8% year-over-year increase in the first quarter of 2024, according to data from IDC’s Worldwide Quarterly Mobile Phone Tracker. The total shipments for the quarter reached 89.4 million units, marking the third consecutive quarter of growth and indicating a solid recovery in the smartphone market.
In a surprising turn of events, Apple, the tech powerhouse, has emerged victorious in the global smartphone market for 2023, surpassing its competitors in sales despite maintaining its position as the most expensive option. This revelation comes from IDC, the first analyst firm to release figures supporting Apple’s unprecedented success this year.
Global smartphone market recovery slows as consumer demand remains weak, with IDC revising downward its shipment projections. Despite exciting innovation in foldable phones, longer replacement cycles and high inventory levels signal a cautious outlook.
