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Aiste Kryzanovske

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Discover how Apple’s RCS adoption could transform messaging. Sinch’s Robert Gerstmann shares insights and future implications.
People & Interviews

Sinch’s Robert Gerstmann on Apple’s RCS Adoption and What’s Next

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Apple’s recent decision to adopt Rich Communication Services (RCS) has sent shockwaves through the messaging landscape, driving broader RCS adoption. RCS, an upgrade from traditional SMS, promises richer, more interactive messaging features that allow users to send high-quality media, see read receipts, and enjoy smoother conversations across devices. In this exclusive Q&A, we speak with Robert Gerstmann, Chief Evangelist and Co-Founder of Sinch, to delve into Apple’s adoption of RCS. Known for pioneering advancements in mobile enterprise communications, Gerstmann has played an instrumental role in shaping the Sinch brand and its global strategy. With over 15 years of experience, he offers an insider perspective on how Apple’s embrace of RCS could reshape messaging dynamics, bridge compatibility gaps between iOS and Android, and open new avenues for business communication. Read on as Gerstmann unpacks the opportunities and challenges of this pivotal shift in mobile messaging, offering a blueprint for businesses keen…

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Unlock the psychology behind successful VoIP sales calls. Learn how to leverage VoIP tools for smarter, more effective selling.
Guides & Tips

The Psychology Behind Successful VoIP Sales Calls

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You’re on a sales call, the kind where the stakes feel high, and you’re hoping to turn a prospect into a client. You’ve got your script, a solid understanding of your product, and you’re ready to pitch. But as the conversation unfolds, you can sense the prospect pulling away – maybe it’s the tone of your voice, the timing of your pitch, or something you can’t quite put your finger on. What if we told you that the key to boosting your sales performance isn’t just in your pitch or your product knowledge, but in understanding the psychology behind human decision-making? With virtual communication becoming the norm, VoIP tools are essential for sales teams. Combine these tools with insights from psychology, and you can transform the way you approach selling. The Mindset Shift Before we dive into the specific tactics, let’s talk about mindset. The most successful sales professionals don’t…

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Data centers are becoming a growing concern as they are on track to consume as much electricity as the EU by 2030.
Infrastructure

Data Centers to Match EU’s Electricity Use by 2030

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The rapid expansion of data centers poses a significant environmental challenge, with projections indicating they will consume as much electricity as the EU by 2030. This growth, driven by demanding applications like AI, necessitates integrating energy-efficient technologies and adopting sustainable practices. As data centers multiply, addressing their environmental impact becomes crucial for a greener future.

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DigitalBridge has launched a tender offer to acquire Japanese tower company JTower in a take-private deal.
M&A

DigitalBridge to Acquire JTower, Boosting Japan Telecom Sector

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DigitalBridge has initiated a tender offer to acquire Japanese tower firm JTower, offering a 152% premium valued at JPY93 billion ($630 million). This strategic move aims to address growing pressures in the telecommunications sector from the deployment of Beyond 5G and 6G technologies. With NTT and NTT Docomo tendering their stakes, the acquisition promises enhanced infrastructure-sharing capabilities.

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EE has made significant progress in its deployment of 5G small cells across the UK, with over 1,000 installations now active.
5G

EE Advances 5G with 1,000 Small Cells Across UK

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EE’s rapid 5G small cell deployment, with over 1,000 active installations, marks a significant advancement in the UK’s mobile infrastructure. These small cells, strategically deployed in high-demand areas like London, enhance mobile capacity and performance. Leveraging advanced network analytics and collaboration with partners like Nokia and Ericsson, EE optimizes network efficiency, ensuring top-notch connectivity.

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