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A notable investment from Saudi Telecom into Telefonica has the Spanish Government on the edge, forcing them to balance their national interest and fostering foreign investment. The complexity surrounding the acquisition decision transcends even Spain’s economic landscape, impacting political alliances and national security. With a swift resolution unlikely, this multifaceted negotiation promises to test Spain’s decision-making in an increasingly interconnected economic world.

Unveiling the hidden importance of fibre optic cables in delivering quality and reliable internet services, we spotlight Prysmian, European industry front-runner. Delving into the connection between prudent cable choice and tangible savings in network installation, while highlighting the formidable costs of cable failures. Prysmian’s commitment to innovation shines in miniaturising cables without compromise, resulting in practical and ecological benefits. Prysmian’s Telecom Business Director is set to reveal more insights at the Connected Britain Conference.

Enreach, a leading force in Europe’s rapidly growing converged contact solutions sector, has unveiled a groundbreaking analysis exploring the fusion of automation and AI-driven tools within customer service realms. Titled “The Emergence of Automation and AI for Customer Service,” this illuminating report is the brainchild of renowned industry analyst Blair Pleasant, the President of COMMFusion, a respected US-based market research and consulting firm.

Google has unveiled new regulations requiring political advertisers to conspicuously disclose their use of AI in campaign ads, effective this November. These rules apply to any political advertisements featuring “synthetic content” depicting realistic-looking individuals or events generated by AI. This move comes in response to the rising prevalence of digitally manipulated political ads. Google insists that these AI-enhanced ads must include a clear and noticeable disclaimer.

IBM and Salesforce have unveiled a groundbreaking collaboration aimed at accelerating the worldwide adoption of Artificial Intelligence (AI) in Customer Relationship Management (CRM). Their partnership seeks to empower businesses across various industries to transform customer, partner, and employee experiences while ensuring the security of their data.

Leading cloud communication and contact center solutions provider, 8×8, Inc., has unveiled an enhancement to its Intelligent Customer Assistant platform, introducing voice-powered conversational AI. This addition augments the already robust conversational AI self-service capabilities of 8×8’s platform, enabling businesses to seamlessly deliver both straightforward and intricate experiences through digital and voice channels.