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The traditional customer lifecycle is changing, and businesses are increasingly looking for ways to reach new and existing customers on their terms. The most successful companies will be the ones that invest in technology that allows them to communicate with their customers in ways that are simple and personalized. SMS texting is now being used by an increasing number of companies across all sectors for advancing customer relationship management. As efficient and effective communication has always been a cornerstone of good customer service, companies that invest in a comprehensive SMS strategy are likely to gain a competitive advantage in the highly rivalrous multi-channel customer communications race. This article will explain A2P messaging, the advantages it may provide to your company, and how to make use of this technology. What is A2P SMS? A2P messaging, also known as application-to-person messaging, is an SMS messaging system in which a person receives messages…

Eircom Fined €2.5 Million Due to Overcharging Its Customers The Irish Commission For Communications Regulation (ComReg) fined Eircom, owner of Eir mobile operator, €2.5 million for overcharging approximately 76,000 customers from 2015 to 2021. ComReg ruled that Eir must refund affected customers, totaling an estimated €6.7 million, equating to around €88 per customer. Eircom acknowledged a “broken bundle” issue and committed to identifying and reimbursing affected customers, although the process may take time. Eir plans to implement system updates, including a new billing system, to prevent similar problems in the future. The company aims to complete all agreed measures by the end of the year. Read the full article. TalkTalk Partners with CityFibre TalkTalk has formed a strategic partnership with CityFibre, enabling its wholesale customers to access CityFibre’s business Ethernet infrastructure. This collaboration is part of TalkTalk’s strategy to work with multiple providers and expand its product offerings. The move…

Tamares Telecom partners with Grid Telecom to create ANDROMEDA, a subsea optical fiber cable system connecting Greece, Cyprus, and Israel, aiming to establish a new telecommunications corridor between Europe and the Middle East. This strategic alliance offers enhanced connectivity, network diversity, and low latency for wholesale customers across the region.

Amid global economic transformation, network technologies hold vital importance as businesses prioritize cost-saving cloud computing and greener power consumption. Focusing on enhancing customer experiences impacts the development of the metaverse, enabling smart cities and new monetization opportunities. Connectivity, as a critical component, drives sustainable growth across industries.

Broadvoice’s b-hive platform earns the 2023 Unified Communications Product of the Year, offering small and mid-market businesses advanced UC technology and enterprise-level features. This innovative solution includes cloud PBX, unified communications, and integrations for popular platforms to enhance collaboration and commerce globally.