Telefonica’s transformative strategy “Transform & Grow” emphasizes modernization, AI innovation, and customer experience enhancement across key markets. Aimed at becoming a leading European operator, the plan includes boosting efficiency and expanding in consumer and business sectors, with an eye on connectivity improvements and financial growth through optimized VoIP services integration.

Telefonica embarks on a bold plan to revitalize its cash flow and revenues. In a strategy termed ‘GPS’, it plans to amplify free cash flow generation, while also targeting significant growth in various sectors like retail and digital services. Interestingly, the plan marries stringent financial targets with the crucial aspect of digital transformation – an ambitious endeavor that could redefine the company’s standing moving forward.