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Telefónica, a leading telecommunications operator, has sealed a fresh agreement with tech giant Google Cloud aimed at turbocharging Telefónica’s journey into cloud adoption and AI-driven innovation. The deal, which extends the strategic collaboration between the two entities for another three years, is poised to usher in a wave of advancements across various fronts.

In a significant move to bolster its presence in Europe, Amazon Web Services (AWS) has announced a substantial investment of €7.8 billion into the AWS European Sovereign Cloud project, extending through 2040. This initiative, unveiled last October, aims to establish an autonomous cloud infrastructure within the European Union (EU), operated independently to ensure data sovereignty for European customers.

Alianza, Inc., the leading cloud communications platform for service providers, announced CLOUDEDGETM with new capabilities for telecommunications service providers (telcos) to streamline migration of legacy voice infrastructure to the cloud. The new access control solution offers a low-risk path for telcos to reduce operating complexity and gain network management efficiencies while also accelerating the path to service innovation.

In response to the escalating demand for cloud services across public and private sectors in Italy, TIM, the leading telecommunications provider, has announced a strategic collaboration with Oracle. This partnership aims to integrate Oracle Cloud Infrastructure (OCI) into TIM’s managed cloud services, marking a significant step towards meeting Italy’s evolving cloud requirements.

Fujitsu Limited and Oracle have joined forces to introduce innovative cloud and AI capabilities tailored to the digital sovereignty needs of Japanese enterprises and government agencies. This collaboration focuses on leveraging Oracle Alloy to enhance Fujitsu’s Hybrid IT offerings, particularly its Fujitsu Uvance platform designed to assist clients in business growth and societal problem-solving.

Gartner forecasts a huge 20.4% increase in public cloud services expenditure by 2024, hitting an astounding $679 billion. This surge in spending could be primarily driven by business needs and innovative technologies like generative AI. Interestingly, all cloud market segments Gartner monitors are set to grow, with Infrastructure-as-a-service (IaaS) leading the pack at 26.6%. That said, as the cloud market evolves in response to business outcomes, non-technical issues such as cost, privacy, and sustainability are crucial considerations for an effective GenAI deployment.