The excellent 20-year collaboration between FC Bayern and Deutsche Telekom (DT) has been extended to 2027. The two partners will keep delighting German record champions’ supporters with cutting-edge services and deals. Although no specifics were provided, the German duo said that the agreement would increase the appeal of the telecom operator’s brand and foster technical advancement in the game. With this relationship, DT hopes to keep fans interested in its products and services while also gaining access to unique material that it would presumably show on its FC Bayern.tv channel on MagentaTV subscription platforms. The telecoms corporation has been the primary sponsor of the Allianz Arena since 2002, appearing on jerseys and advertising boards among other things. The concurrent development of both brands into major global players has been accompanied by a number of collaborative projects and innovations. Oliver Kahn, FC Bayern CEO, commented: “We’re very happy…
