Cherry Servers is one of the leading hosting companies in Europe since 2001. As IT market grows and changes constantly, demand for new services and infrastructure development is crucial. “After 2 and a half years of hard work and development, I can proudly say that we have finally launched our Bare Metal Cloud”, – says Artūras Lazejevas, CEO of Cherry Servers. “Before starting to pursue a new venture, we always ask ourselves if there’s a strong business case behind it. As of Bare Metal Cloud we found out that there are many customers who need to have cloud-like elasticity on bare metal machines, but want to avoid vendor lock-in that is so prevalent among hyperscale providers. We remove the redundant virtualization layer, while adding security and decreasing complexity of the infrastructure, which results in greater performance. With specialized infrastructure and hardware level control our customers get raw compute power that allows…
Telecom operators are transforming into key players in AI services, appealing to enterprises seeking seamless AI solutions. Historically focused on connectivity, telcos are now diversifying with AI infrastructure and tools. This shift, prompted by corporate demand, offers substantial growth potential as traditional revenue streams decline. Successful operators harness AI infrastructure, collaborating with platform developers to offer customized solutions and productivity tools. Their strategic advantage includes expansive networks and data centers, enabling competitive pricing and data sovereignty. However, to capitalize effectively, they need to overcome internal challenges and navigate competition from hyperscale cloud providers like AWS and Google Cloud.
Deutsche Telekom showcased its AI Phone at MWC 2025, emphasizing AI-driven convenience. Powered by Perplexity and Google Cloud AI, it streamlines tasks like booking taxis and translating languages. The “Magenta AI” hub in MeinMagenta expands with new tools, while enterprise AI solutions enhance cybersecurity and network performance.
The telecom industry is abuzz with Aduna, a groundbreaking joint venture in API technology by Ericsson, Google Cloud, and global operators. Aduna aims to revolutionize VoIP, leveraging network APIs for 5G monetization and innovation.
The latest GSMA report indicates limited progress by hyperscalers like AWS, Microsoft Azure, and Google Cloud in embracing the Open Gateway initiative for mobile networks. Telecom vendors such as Ericsson and Nokia are advancing API initiatives.
Ericsson and global operators like Vodafone and AT&T have launched a joint venture to commercialize network APIs globally. This initiative aims to standardize API offerings, fostering innovation and monetization in the 5G era. By collaborating with major players such as Vonage and Google Cloud, the venture promises to revolutionize the voice over IP (VoIP) landscape.
WBA’s new report promotes OpenRoaming™ and Passpoint technology to enhance public Wi-Fi interaction. Telecom operators might gain from providing content hubs for managing multiple subscriptions.
D&H Distributing starts FY 2025 strong with a 20% sales increase in key categories like cloud solutions and networking. Amdocs and Google Cloud collaborate to simplify eSIM activation. HP and Oxford Economics found that global leaders are highly enthusiastic about using technology.
Norway’s Telenor pushes forward with a dramatic leadership change aimed at augmenting its growth trajectory in line with its 2025 vision. Notable moves include former Head of Telenor Asia, Jørgen C. Arentz Rostrup, stepping in as Head of Telenor Nordics, while his predecessor Petter-Børre Furberg takes over his former position. Google Cloud’s ex-head of telecoms, Amol Phadke, also joins the team as EVP and group CTO, with a focus on technology transformation.
Cisco’s recent Live conference in Las Vegas spotlighted their groundbreaking Cloud Control platform. By integrating agentic AI into existing systems like Meraki and Nexus, Cisco aims to revolutionize enterprise IT infrastructure. This seamless integration enhances VoIP capabilities by ensuring better network management and connectivity, solidifying Cisco’s position in the VoIP market.
In the ongoing legal skirmish between Microsoft and Slack, the stakes are high as Salesforce joins the fray with a lawsuit. This critical VoIP industry update reveals Microsoft’s controversial bundling of Teams with Microsoft 365, potentially stifling competition. Businesses should monitor these developments, as outcomes could impact VoIP and tech solutions.

