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We live in a world of increasingly complex telecom and VoIP services, with subscribers having access to an abundance of cutting-edge products. The fierce competition in the field of communications demands an excellent customer experience in order to attract and retain customers, and to reduce churn. With so many choices on offer, the power has shifted to customers – if faced with a problem, they have come to expect an immediate resolution. Unfortunately, the surveys of customer experience in the telecommunication world reveal that, in general, consumers have a very low opinion of the telecoms industry and are dissatisfied with the support that they receive from their providers. It seems that the reason for this deficiency may be found in the mindset of telecom operators, who devote most of their time and effort to building and managing their VoIP networks, rather than indulging their customers. Satisfactory customer experience in…

Cherry Servers is one of the leading hosting companies in Europe since 2001. As IT market grows and changes constantly, demand for new services and infrastructure development is crucial. “After 2 and a half years of hard work and development, I can proudly say that we have finally launched our Bare Metal Cloud”, – says Artūras Lazejevas, CEO of Cherry Servers. “Before starting to pursue a new venture, we always ask ourselves if there’s a strong business case behind it. As of Bare Metal Cloud we found out that there are many customers who need to have cloud-like elasticity on bare metal machines, but want to avoid vendor lock-in that is so prevalent among hyperscale providers. We remove the redundant virtualization layer, while adding security and decreasing complexity of the infrastructure, which results in greater performance. With specialized infrastructure and hardware level control our customers get raw compute power that allows…

The abbreviation API stands for Application Programming Interface, a phrase which is not particularly self-explanatory to those who have not yet had the chance to delve into the world of APIs. voip.review will provide a concise and easy to understand explanation of APIs for you. Basically, an API is a software-to-software interface that allows different computer systems and applications to communicate and share information, according to a set of rules embedded in the API. To put it another way, the API is a Programming Interface for developing Applications. The provider of the API publishes a set of rules defining how third party software programs should interact with their piece of software, listing a bunch of operations that developers can use, along with a description of what each operation will achieve. APIs deliver tremendous advantages to the technology industry, mainly because they allow for the rapid development of software products using…

In compliance with Europe’s General Data Protection Regulation (GDPR) which came into force earlier this year, Google is updating its Terms of Service and Privacy Policy. The company has started to notify European Economic Area (EEA) and Swiss users about the changes coming into effect on January 22, 2019. Google Ireland Limited, based in Dublin, will become the center responsible for consumer services, such as Search, Gmail, and Maps. The alterations to Google’s general Terms of Service are due to the replacement of the current service provider, Google LLC, based in the US. Similar changes are also being made in separate terms for Drive, Play, YouTube, and YouTube Paid Service. Furthermore, the Irish subsidiary will take over the responsibility for data control, and assume the legal liability for the information of EEA and Swiss users. “Google Ireland Limited becomes responsible for responding to requests for its user data, including from EU law…

Nowadays, there is a strong movement towards online marketing. However, the phone number will always remain an essential business identifier, and is often the first real contact that a customer has with a business. A vanity number has been proven to be an effective technique for making the right impression with your customers and adding visibility to your company, forming an integral part of a successful company branding strategy. What is a vanity number? A vanity (also called ‘golden’ or ‘special’) number spells out a specific word or a phrase when using a phone dial pad, or consists of a distinct sequence of digits, such as repeated digits or special number combinations. These are easy to remember phone numbers, such as 1-800-LAWYERS, 1-212-NYPIZZA, or 1-888-2477777. If you are in the process of considering a vanity number for your business, voip.review is here to help you make up your…

The first VoIP (Voice over Internet Protocol) services were launched in 2004, and since then the technology has come a long way with new VoIP features being added each year. VoIP allows users to make and receive free voice and video calls from and to anywhere over the Internet. In recent years VoIP providers have discovered increasingly innovative uses for VoIP technology that are helping all size businesses to be more productive, scalable and cost-efficient simultaneously. Here are the five innovative VoIP features that your business should consider: 1. Interactive voice recognition Whenever you call a company and are greeted by a pre-recorded voice asking you to select the reason for your call, it means company uses an interactive menu based on a VoIP system. Interactive VoIP menus have integrated this voice recognition software to provide a more intuitive means for users to choose options. Very soon, you will be…