Tag

API

Browsing

The abbreviation API stands for Application Programming Interface, a phrase which is not particularly self-explanatory to those who have not yet had the chance to delve into the world of APIs. voip.review will provide a concise and easy to understand explanation of APIs for you. Basically, an API is a software-to-software interface that allows different computer systems and applications to communicate and share information, according to a set of rules embedded in the API. To put it another way, the API is a Programming Interface for developing Applications. The provider of the API publishes a set of rules defining how third party software programs should interact with their piece of software, listing a bunch of operations that developers can use, along with a description of what each operation will achieve. APIs deliver tremendous advantages to the technology industry, mainly because they allow for the rapid…

The Facebook-owned communications platform WhatsApp has announced the rollout of their WhatsApp Business API, which will enable businesses to manage communications and send notifications and other non-promotional messages, such as appointment reminders, event tickets and more. WhatsApp has emphasized that when using this new platform, the communication must be initiated by customer sending a message or requesting information. Moreover, the communications between the two parties will incorporate end-to-end encryption, despite  traffic passing through an API. There is a cost to this service – the businesses can reply to these messages free of charge within 24 hours, while all the replies sent after this period will be charged at a set price. Another useful feature of WhatsApp Business is that it will soon be possible to use the Facebook Ads Manager to add a “click-to-chat” button on Facebook advertisements, with a direct link to WhatsApp Business chat. WhatsApp Business for Android…