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Cherry Servers is one of the leading hosting companies in Europe since 2001. As IT market grows and changes constantly, demand for new services and infrastructure development is crucial. “After 2 and a half years of hard work and development, I can proudly say that we have finally launched our Bare Metal Cloud”, – says Artūras Lazejevas, CEO of Cherry Servers. “Before starting to pursue a new venture, we always ask ourselves if there’s a strong business case behind it. As of Bare Metal Cloud we found out that there are many customers who need to have cloud-like elasticity on bare metal machines, but want to avoid vendor lock-in that is so prevalent among hyperscale providers. We remove the redundant virtualization layer, while adding security and decreasing complexity of the infrastructure, which results in greater performance. With specialized infrastructure and hardware level control our customers get raw compute power that…

Most progressive and forward-thinking companies employ advanced technologies when trying to find new ways to strengthen commercial relationships and reinforce their business processes to promote growth. In today’s global digital world, telephony has become much more than just communications – it promotes innovation, efficiency, flexibility and integration. While more and more companies are seeking to adopt modern, cost-effective communication technology such as VoIP (Voice over Internet protocol), the task of communicating with customers and taking care of their needs is often accomplished using advanced and high-tech CRM (customer relationship management) solutions. VoIP-CRM integrations allow cloud VoIP providers to connect their customer’s CRM accounts with the implemented business phone systems, and exchange data between the two platforms. Let’s analyze the benefits of CRM and phone system integration, and the smart communication models for business that offer the combination of VoIP and CRM. The concept of VoIP-CRM integration In general, CRM…

Apple has recently acquired the Italian startup named Stamplay, a company offering an API-based backend development platform that aims to simplify the cloud-based development of apps for businesses. Stamplay specializes in building a “low code workflow automation” platform, and could assist the iPhone-maker in providing improved backend tools for iOS and macOS developers. In a press release, Italy’s Roma Tre University confirmed that Apple had acquired its startup, although the tech giant itself has not yet issued the customary statement on this acquisition. According to Italian media reports, the deal was worth around five million euros, which equates to roughly $5.6 million. Stamplay, which was founded by Nicola Mattina and Giuliano Iacobelli of Roma Tre’s computer engineering and business economics departments, provides a task automation platform geared toward enterprises. With a slogan “automate your business”, the startup enables companies to create workflows for handling monotonous, labor-intensive chores such as…

The abbreviation API stands for Application Programming Interface, a phrase which is not particularly self-explanatory to those who have not yet had the chance to delve into the world of APIs. voip.review will provide a concise and easy to understand explanation of APIs for you. Basically, an API is a software-to-software interface that allows different computer systems and applications to communicate and share information, according to a set of rules embedded in the API. To put it another way, the API is a Programming Interface for developing Applications. The provider of the API publishes a set of rules defining how third party software programs should interact with their piece of software, listing a bunch of operations that developers can use, along with a description of what each operation will achieve. APIs deliver tremendous advantages to the technology industry, mainly because they allow for the rapid…

The Facebook-owned communications platform WhatsApp has announced the rollout of their WhatsApp Business API, which will enable businesses to manage communications and send notifications and other non-promotional messages, such as appointment reminders, event tickets and more. WhatsApp has emphasized that when using this new platform, the communication must be initiated by customer sending a message or requesting information. Moreover, the communications between the two parties will incorporate end-to-end encryption, despite  traffic passing through an API. There is a cost to this service – the businesses can reply to these messages free of charge within 24 hours, while all the replies sent after this period will be charged at a set price. Another useful feature of WhatsApp Business is that it will soon be possible to use the Facebook Ads Manager to add a “click-to-chat” button on Facebook advertisements, with a direct link to WhatsApp Business chat. WhatsApp Business for Android…