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Cisco, a global giant and provider of IT, networking and cybersecurity solutions, has announced that it has received the final regulatory approval for a $4.5 billion agreement to purchase Acacia. The merger was reportedly approved by the Chinese government’s State Market Regulatory Administration (SAMR) on Tuesday. The consent from SAMR was the last hurdle to clear for Cisco to complete the deal.   Cisco’s plans to acquire Acacia Communications were first announced in July of 2019. The deal was on a fully diluted basis to buy the company for $70 per share in cash for a total of $2.6 billion. Cisco had then received the regulatory go-ahead from the United States, Germany and Austria.   Cisco has received the approval under certain conditions. According to SAMR, the deal could progress as long as Cisco and Acacia continue to fulfill existing contracts in China, as well as supply Chinese companies in…

The European Commission (EC) has appointed Nokia, a Finnish international telecommunications, information technology and consumer electronics company, to supervise Hexa-X, a primary 6G research project aimed at boosting the continent’s progress in developing the technology. The two-and-a-half-year Hexa-X initiative was funded by Horizon 2020, the EU’s research, and innovation program, and will start on January 1, 2021. The project is aimed at connecting the physical, digital and human worlds, firmly embedded in future wireless technologies. The project is led by Nokia, which coordinates the efforts, with Ericsson being assigned as the technical manager. The partners in the consortium are from academia and industry, including service providers, network providers and European research institutes. The partners include Orange, TIM, Telefonica, Intel and Siemens. The Finnish service provider said in a statement that it expects 6G to become commercially operational by 2030, following a normal ten-year intergenerational cycle and taking…

The United States Federal Communications Commission (FCC) has announced that, in reference to the recommendations of the Cloud Communications Alliance (CCA), the Secure Telephone Identity Governance Authority (STI-GA), a group supporting the timely deployment of STIR/SHAKEN protocol, has altered the requirements in their robocall prevention policy. Initially, the STI-GA policy required that only an entity with direct access to telephone numbers could partake in the framework, that must be implemented by all voice service providers.  However, the CCA claimed that this specification puts service providers at a significant disadvantage. Therefore, the FCC has announced that the policy change will allow CCA members to take advantage of STIR/SHAKEN through the FCC’s Robocall Mitigation Database. Until then, the current Service Provider Code (SPC access key) access policy will remain in effect, said the FCC. This important reconsideration will allow all CCA members to implement the  STIR/SHAKEN protocol and make sure…

Vonage, a global provider of VoIP business communications, has been selected by global appliance maker Fisher & Paykel to promote customer service communications to their clientele in Australia, New Zealand, Singapore, United Kingdom and the US. The company now uses Vonage’s messaging API to offer customers on-the-spot support notifications for maintenance via SMS. The API also helps businesses improve post-sales, especially regarding the way customers can provide feedback when services have been completed, so that the company can continually improve their services. In addition, the Vonage Messages API, built into the Fisher & Paykel platform, provides automatic and instant SMS confirmations and reminders for all technician appointments. This platform also includes self-service links for customers to easily cancel or reschedule an appointment. Fisher & Paykel Appliances EVP Marketing and Customer Experience, Rudi Khoury, commented: “Today’s customers want to be responded to instantly. They want regular updates from businesses…

Telnyx, a next-generation communications platform providing operator-level services over a global, private IP network, has created a company’s social impact group, Telnyx.org. The platform is aimed at non-profit organizations, social enterprises and social entrepreneurs. The Telnyx.org Impact Initiative offers a $500 social impact credit that can be used on the Telnyx platform. Other benefits include discounts on the Telnyx platform and access to a global customer support team available 24/7 every day of the year. Organizations (or equivalent non-profit organizations exempt from tax) as defined in Article 501 (c) (3), B-Corp or social enterprises committed to using this service for positive social change, are eligible for the Impact Initiative. In addition to the $500 social impact credit, Telnyx.org Impact Initiative participants will receive a discount on access to cloud communications, including voice, SMS, networking and wireless services, through the Telnyx Mission Control Portal and API. With the Mission…

Microsoft is expanding in the communications market with the introduction of their Azure Communication Services. This new service is a fully managed communication platform for integrating calls, chats and SMS into business organizations and their applications. Azure Communication Services allows users to develop new communication solutions or integrate them into existing applications, avoiding high costs, complexity, or time wastage. Voice and video calling, as well as chat services will be available immediately, while SMS and phone numbers will be released in October. Over the past few years, Microsoft has gained a wealth of experience in this area, thanks to the large success of their Teams service. Azure Communication Services also uses the same secure platform that runs Microsoft Teams and is built natively on Azure.  Scott Van Vliet, corporate vice president for Intelligent Communication at the company, commented: “Azure Communication Services is built natively on top of…

The greatest motivation to move forward is to see your own company as your biggest competitor, says Yaniv Masjedi, a visionary and compelling marketing leader at Nextiva. The company’s Chief Marketing Officer since 2008, Yaniv Masjedi has been working to create strategies that drive awareness, strengthen the Nextiva brand, and share the story of the company’s unique customer-centric culture, known as “Amazing Service”. Yaniv Masjedi also initiates and manages programs related to brand management, demand generation and advertising. Read the full interview with this marketing guru to discover his core business principles, what drives the growth of a company, and what are the key factors in measuring success. My career began in sales, and having that background helped me tremendously when I decided to take the leap into marketing. With my sales background, I’m always thinking about how I can improve the experience for prospects, customers, and our sales…

DIDWW, a global telecommunication provider, has announced the launch of a brand-new feature to further enhance its industry-leading user interface by introducing automated Configuration Profile Rules. Ever since DIDWW’s launch in 2004, the company has been constantly delivering new, up-to-date features to the market to enhance the overall user experience. Although the company has had a configuration profile section for some time that allowed its users to create as many configuration profiles as their virtual numbers (DIDs) require, this new feature automates a sometimes complex process. Now, using the new rules section, users can automatically assign their specific configuration profiles to their DIDs by location or number type. DIDWW introduced this automated process in order to save customers time, as the platform can now perform all the technical and often time-consuming tasks for them. The new feature will allow customers to create multiple rules that will apply the…

The international IT and telecommunications company Infobip announced the launch of its new omnichannel customer engagement platform, Moments. Infobip provides a global cloud communications platform that enables companies to create a connected customer experience at all stages of platform usage. The new Moments platform will allow brands to better understand and reach the modern consumer in the digital age. It also promises to provide a sense of human touch to digital communications by supporting personalized messaging and creating smart automated trips through a nationwide omnichannel customer engagement hub. The service is designed to create a sincere connection between people through relevant content obtained from important customer information analysis, including their interests and activities. Moments uses Infobip’s first mobile telecommunications legacy to allow marketers to build long-term relationships through its extensive portfolio of channels, which include WhatsApp, Facebook Messenger, Viber, Line and other chat apps, as well as SMS,…