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Content Guru, a global leader in cloud contact center and customer experience (CX) technology, has unveiled a groundbreaking addition to its storm® platform. In a significant move, the company has integrated Google Business Messages, a digital communication channel, into its repertoire. This integration empowers customers to engage with brands via various Google entry points, including Google Search, Google Maps, and Google Ads.

As the world navigates towards an AI-integrated future, the call for reliable connectivity has amplified. The UK’s telecom market, a beacon of global standing, is pivoting towards this demand. Its thrust for seamless connectivity is stimulated by the push for efficient network management and shared infrastructure. Spearheading this transformation is the UK’s transition to fibre optics, aided by the strategic decision to sunset the Public Switched Telephone Network by 2025.

Ekinops, a telecom solutions leader, has unveiled its OneOS6-LIM, a game-changing virtualization solution. This innovation optimizes hardware, integrating an efficient ONEe600 router to provide top-notch services, debunking doubts about uCPE economics. Ekinops’ partnership with EANTC AG solidified its position as a potent player in NFV, offering quick ROI for service providers.

In a groundbreaking move, Genesys, a pioneer in AI-powered experience orchestration, has unveiled a strategic collaboration with Salesforce, the leading AI CRM provider. This partnership aims to revolutionize the way businesses manage their data, agents, bots, and communication channels to create more intelligent end-to-end experiences for both customers and employees.

Kcell, Kazakhstan’s leading operator, is set to revolutionize the nation’s telecommunications landscape by launching a colossal seven-year 5G rollout plan with Ericsson at the helm. The mission includes a considerable shift towards a united Radio Access Network strategy merging 5G with existing networks, which proves to offer optimize utilization and smoother transition to advanced technology. Furthermore, this project incorporates Fixed Wireless Access, providing internet solutions in challenging terrains.

Infovista is set to revolutionize telecoms with their Ativa™ Suite. Promising to reduce fixed voice blackouts and service disruptions, an impressive aspect of the tech is that it could potentially reduce solution times for CSPs by 66%. This major step towards automation could transform customer relations. While on the other side, milestones such as Ericsson and TDC NET launching Denmark’s first 5G Standalone network, Vodafone initiating the UK’s largest Open RAN rollout, and Vodacom and Eskom venturing into virtual power wheeling, signal a fast-paced evolution of global telecommunications.

The France-based Iliad Group has carved a unique path in the European telecommunications landscape, touting its “Iliad way” as the driving force behind its outperformance in the three key markets of France, Italy, and Poland. Iliad reported impressive group organic revenue growth, with France contributing 7.7%, Italy 12.2%, and Poland 5.6% for the first half of 2023.

Leading cloud communication and contact center solutions provider, 8×8, Inc., has unveiled an enhancement to its Intelligent Customer Assistant platform, introducing voice-powered conversational AI. This addition augments the already robust conversational AI self-service capabilities of 8×8’s platform, enabling businesses to seamlessly deliver both straightforward and intricate experiences through digital and voice channels.