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Market Trends

Trends to shape the Telecom Industry in 2021

By Aiste Kryzanovske December 14, 2020

Telecommunications trends tend to change dramatically every year. No one could have foreseen where 2020 would take us: during this year there were more digital transformations than in the whole of the last decade, with these transformations being accelerated by the global pandemic. Given the modernization of technology and the current situation, customer demand for reliable services has grown significantly. This means major changes and even more challenges for the telecommunications industry. With 2021 being within arm’s reach, let us take a look at the future trends and forecasts for the telecommunications and VoIP industry. 5G will go mainstream, with 6G being planned 5G technology is one of the most discussed trends in the telecommunications market today. 5G is a revolutionary fifth-generation wireless networking technology that will radically change the Internet. Its main advantages are faster internet speeds and shorter response times, while eliminating packet loss and network congestion during…

Telecom News

A quick roundup of the news in Telecoms | Week #48

By Aiste Kryzanovske November 27, 2020

Zoom and Lumen advance their partnership The telecommunications company Lumen is already a partner of Zoom, but Lumen has recently announced that it has advanced the partnership further to introduce Zoom delivered by Lumen. Zoom delivered by Lumen combines the embedded network security capabilities of Lumen with Zoom’s integrated security features to actively protect businesses using their combined services. Shaun Andrews, CMO at Lumen, said: “We’re happy to take this partnership a step further by combining our platforms and our strengths to create Zoom delivered by Lumen. Together, we will help keep families, businesses, schools and hospitals securely connected to the world, and thriving in the fourth industrial revolution.” Read more at: https://tinyurl.com/y4luab48 BT to deploy their global network cloud next year BT has been working on their BT Network Cloud for some time now, since deciding to focus on this cloud-native platform. BT has Network Cloud nodes in the…

How to set up VoIP for your office

By Aiste Kryzanovske November 23, 2020

Finding the best VoIP phone systems for your business is an important task, especially if you plan to compete with more experienced industry participants or to expand business internationally. When choosing a VoIP phone for your office, it is essential to select one that best fits your company. Now it is a great time to move from a traditional service provider to a VoIP solution, considering the new technologies and advances in VoIP business phone systems. Benefits of VoIP phone systems There are many benefits in switching to a VoIP telephone system. In fact, every business stands to greatly benefit by implementing this sophisticated communications technology. Here are some of the advantages that VoIP can bring to your business: Lower costs VoIP telephone system utilizes Internet Protocol for voice traffic instead of using telephone lines, and all communication data is sent over the IP network. Because the data is sent…

Telecom News

A quick roundup of the news in Telecoms | Week #47

By Aiste Kryzanovske November 20, 2020

European Commission staying out of O2 UK and Virgin Media UK merger Typically, the European Commission, or one of the myriad other state-owned organizations that are a part of the EU, would be involved in the proposed merger between O2 UK and Virgin Media UK. However, in this case, these organizations are steering clear of this deal. The theory is this: because the UK will no longer be part of the EU from the beginning of next year, the EU will no longer be interested in what UK companies do. Even if the EU had not made this decision now, it is likely that they would have just waited until 2021, when its jurisdiction over UK matters comes to an end. Read more at: https://tinyurl.com/y2n84cgn Telia Carrier expands its connectivity in US Telia Carrier is expanding its coverage in the US, while increasing the diversity and range of its routes.…

Best ways to fight robocalls

By Aiste Kryzanovske November 9, 2020

Robocalls calls have become a plague. It is estimated that Americans alone received more than 58.5 billion robocalls in 2019. While some robotic calls may be from legitimate sources, they can also be scams seeking to deceive or bully people to provide personal information.

Early on, robocalls were easy to detect and ignore because the calls came from an area code you did not recognize. However, the scam has become much more sophisticated with the increase in Voice over Internet Protocol (VoIP) dialing, which makes it relatively easy to “spoof” a phone number so that the caller ID shows a different number than the one actually calling.

Telecom News

A quick roundup of the news in Telecoms | Week #44

By Aiste Kryzanovske October 30, 2020

CallTower delivers Native Microsoft Teams Cloud Contact Center CallTower, a global provider of cloud-based, business-class unified communications and collaboration solutions, announced that it is offering a Native Microsoft Teams Cloud contact center through its strategic partner Five9. The integration of Five9 and Microsoft Teams enhances the customer experience by leveraging the collaboration capabilities of the Teams platform and integrating it into the Five9 Intelligent Cloud Contact Center solution. In addition, Five9 recently announced their CallTower “US Reseller of the Year 2020” initiative as part of the Five9 2020 Global Partner Awards. Read more at: https://tinyurl.com/yy8klgy5 Cellnex wants to acquire Hutchison towers The Spanish operator Cellnex is eyeing the acquisition of CK Hutchison’s entire European tower portfolio for over $10 billion. It was first reported that CK Hutchison was looking to sell a smaller stake in its European tower unit back in July, but Cellnex plans to buy the whole package…

Market Trends

Blockchain in Telecoms: Benefits and Capabilities

By Aiste Kryzanovske October 21, 2020

Maintaining an edge over competition, staying on track with ever-shifting customer needs and seeing steady revenue growth, can be hard in the fiercely competitive environment of telecoms. That is why the telecom industry needs to consider introducing new technologies into their business practices. One such promising technology that can give telecommunications business owners leverage in the industry is blockchain. Blockchain was created as a technology that brings trust where it does not exist. Currently, the telecommunications blockchain market is in its early stages, with only a few vendors having launched telecommunications blockchain solutions. Given the complex nature of blockchain and distributed ledger technology, it is clear that in order for it to succeed in the telecommunications industry, vendors will need to pool their knowledge of blockchain technology and the telecommunications industry. Bringing blockchain into play can create significant benefits and opportunities for a variety of telecommunications sectors. Some of these…

Did 5G cause COVID-19?

By Aiste Kryzanovske September 28, 2020

5G has been a target of conspiracy theorists for as long as it has been around, just as with 4G and 3G before it. It is not the first time, and it will not be the last, that technological progress has caused fear generated by uncertainty about the risks of new technology. The remarkably disruptive COVID-19 pandemic, which has coincided with the worldwide introduction of 5G, the latest standard in wireless networking technology, has exacerbated the situation. People have begun to link 5G to COVID-19 in various ways, saying that the technology weakens the immune system, that it is responsible for the direct transmission of the virus, or that the lockdown is a cover-up for deploying even more 5G towers. Let us take a look at some of the theories out there. 5G is the cause of COVID-19 Back in March of 2020, a video of a US…

Telecom News

A quick roundup of the news in Telecoms | Week #39

By Aiste Kryzanovske September 25, 2020

Germany to retire its 3G network Deutsche Telekom, Telefonica Deutschland and Vodafone Germany have announced the dates of their 3G network service withdrawal. Deutsche Telekom announced that it will aim to shut down 3G networks by the summer of 2021, while the Vodafone Germany target date was announced to be a few months earlier. Similarly, Telefonica Deutschland has stated that it would like to switch off its 3G technology by the end of 2021. This means that Germany will be essentially dependent on LTE and 5G in just over a year. Deutsche Telekom says the coverage gaps left after the 3G shutdown will be filled by 4G. Read more at: https://tinyurl.com/y48ot9p5 Rogers Communications expanding 5G services On September 22, the Canadian communications and media company Rogers Communications announced the launch of 5G technology in five new cities. The Ericsson-powered operator has the largest 5G network in Canada. According to the…

People & Interviews

Mastering growth marketing in the telecom world – Yaniv Masjedi, CMO at Nextiva

By Vilija Simkiene September 23, 2020

The greatest motivation to move forward is to see your own company as your biggest competitor, says Yaniv Masjedi, a visionary and compelling marketing leader at Nextiva. The company’s Chief Marketing Officer since 2008, Yaniv Masjedi has been working to create strategies that drive awareness, strengthen the Nextiva brand, and share the story of the company’s unique customer-centric culture, known as “Amazing Service”. Yaniv Masjedi also initiates and manages programs related to brand management, demand generation and advertising. Read the full interview with this marketing guru to discover his core business principles, what drives the growth of a company, and what are the key factors in measuring success. My career began in sales, and having that background helped me tremendously when I decided to take the leap into marketing. With my sales background, I’m always thinking about how I can improve the experience for prospects, customers, and our sales…