Broadvoice, a provider of cloud-based Voice over IP telecommunications services to small, medium and enterprise businesses in the United States, recently announced its intention to participate in the Marine Corps Reserve’s Toys for Tots charity. This initiative will help the increasing number of people that are in need of extra support during the holidays due to the economic hardships brought about by the pandemic.
Toys for Tots is a program run by the US Marine Corps Reserve that distributes toys to children whose parents cannot bear the expenses of buying gifts for Christmas. The program was started in 1947, being founded by reserve officer Major Bill Hendricks. The organization partly relies on corporate sponsors and benefactors, such as Broadvoice, who pitch in and help increase monetary donations, toys and awareness of the program.
The program’s mission is to gather as many new, unwrapped toys as possible in October, November and December of each year, and distribute those toys as Christmas presents to children in need in the community where the campaign takes place. The stated aim is to “deliver, through a new toy at Christmas, a message of hope to less fortunate youngsters that will assist them in becoming responsible, productive, and patriotic citizens.”
Over the upcoming weeks, Broadvoice will contribute to the program by donating toys and making donations on behalf of the Broadvoice community. For each new deal sold throughout December, Broadvoice will make a donation of an additional toy from partners and customers for the program.
Marisa Freeden, VP of Brand and Experience for Broadvoice, said: “Broadvoice has participated in a Toy for Tots program for many years, but this year, we wanted to expand our contribution to support more families. We also want to make it easier for people to participate without going to a physical location due to challenges with COVID-19.”