Orange and Google Cloud to Enhance AI Capabilities at the Edge

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In a strategic move to accelerate artificial intelligence (AI) adoption across its vast network, Orange has teamed up with Google Cloud to deploy AI solutions closer to its operations and customers. The collaboration, announced at Google’s Cloud Next ’24 event in Las Vegas, aims to leverage Google Distributed Cloud (GDC), a fully managed hardware and software solution.

Google Distributed Cloud (GDC) will enable Orange, which operates in 26 countries, to implement AI at the edge, in air-gapped environments, and across multiple clouds. This deployment is part of Orange’s initiative to enhance AI capabilities in critical areas of its business.

Christel Heydemann, CEO of Orange Group, expressed enthusiasm about the partnership, highlighting Orange’s commitment to leveraging responsible AI for value creation across all facets of the company. The integration of GDC will allow Orange to run sensitive network data and AI workloads locally, complying with regulatory requirements and optimizing network planning and design through automation.

One of the key focuses of this collaboration is the deployment of gen AI models on-premise. This advancement will empower Orange’s operations and customer service teams to access real-time insights, enhancing the quality of service for customers.

Thomas Kurian, CEO of Google Cloud, emphasized the importance of bringing AI solutions to the edge of networks to enhance agility and resilience. The partnership with Orange underscores Google Cloud’s commitment to providing scalable AI technologies that meet the evolving needs of global enterprises.

Beyond the partnership with Orange, Google Cloud also announced collaborations with other industry leaders such as Verizon, Mercedes-Benz, Bayer, WPP, and many more. These initiatives demonstrate a broader trend of businesses embracing AI and cloud solutions to drive innovation and improve operational efficiency.

The deployment of Google Distributed Cloud represents a significant step forward for Orange, enabling the integration of AI technologies directly into its operations, ultimately enhancing the customer experience and unlocking new value from data across its network.

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