Blockchain will be the next tool used by the TRAI (Telecom Regulatory Authority in India) to fight against aggressive telemarketing, that is using spam calls and SMS.
According to the TRAI, blockchain technology is able to track those annoying telemarketers. As they use unregistered phone numbers, they are usually hard to track, and with this new way of fighting against those marketing methods, India’s Telecom regulator will be the first to use blockchain as a mean of regulation.
TRAI Chairman RS Sharma said: “Blockchain will ensure two things — non-repudiation and confidentiality. Only those authorized will be able to access details of a subscriber and only when they need to deliver service…“ and added that “TRAI will become the first organization to implement this kind of regulation on such a large scale,”
30 billion commercial calls or SMS are sent every month to users in India. Most of them are unwanted.