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Pure IP announces Dynamics Call Connect service

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Pure IP, a New Zealand-based international VoIP communication solutions provider, has launched its Dynamics Call Connect solution, which enables inbound and outbound calls to Microsoft Dynamics 365 Customer Service platform for a comprehensive omnichannel experience.


Customers can use Microsoft Azure Direct Routing to obtain numbers and external connections to enable inbound and outbound calls inside Microsoft Dynamics 365 Customer Service in a BYOC (Bring Your Own Carrier) paradigm.


Following the news last year that Pure IP was one of the first Microsoft Operator Connect launch partners, Dynamics Call Connect is the newest development in the Pure IP fold that strengthens the company’s Microsoft voice credentials. 


Dynamics Call Connect makes use of Pure IP’s Azure Direct Routing as a Service offering to provide incoming and outbound calls for Dynamics Contact Center in over 43 countries, as well as inbound-only services in 137 countries, all from the cloud. Pure IP also provides a dedicated SBC as a service model, which may be used to link existing PBXs, Contact Centers, andr other operator numbers into Microsoft Dynamics.


Gary Forrest, Managing Director at Pure IP, commented: “We are continually looking at new and innovative ways to empower voice communications across the growing number of interaction mediums, systems and applications. Voice still plays a prominent part in business and customer service activities, but the way in which it is being consumed is changing. Telephony is increasingly being embedded into business processes, providing an intuitive and truly unified ‘in-application’ experience for users. As a global voice provider, we aim to provide the building blocks in the form of connectors and API integrations with the different platforms and applications to deliver a single connected voice service for enterprises.”

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